Product Launch Envisioneering

Successful launches require getting the right plan - right.  The only way I learned how build the right launch plan was to launch.  A lot.

Equipped with proven startup planning forged by national launches spanning 30 years, I've focused on simple solutions on any scale from green energy technologies and digital platforms, to better consumer products and places.

I'm drawn to simple, healthy, longevity products, supporting dreamers whose visions enhance the everyday lives of people and planet.

I started in the mail room of an award-winning, Carolinas Master Planned Development before a 'temporary' move West in 2002 became full-time after launching the first major destination resort in the United States following 9/11.

I've led launches including the only destination resort built in the United States during the Recession; wildly sensitive Pacific Coast retreats; heritage Montana ranch and farm conversions; Carolinas golf havens; and most recently, a Continuing Choice Living! Community™ whose residents age 10 years below the Senior Housing norm.

A passion for 'what makes Buyers buy' began as a Real Estate agent, and is core to helping Sales professionals I manage as owner of a full service Real Estate brokerage based in Central Oregon.